Apply
The Tourism Event Growth & Sustainability Program application will reopen March 21, 2023 - April 21, 2023.
To be eligible, an event must do all of the following things:
- Drive out-of-state travel
- Drive in-state travel resulting in overnight stays
- Provide an experience aligned with the New Mexico True brand
Not all events are tourism events (as defined above); final determination of event status rests with NMTD.
For-profit and nonprofit applicants are eligible for this program, but must partner with a government fiscal agent to receive any funds disbursed. Eligible fiscal agents include municipalities, counties, and tribal governments within the State of New Mexico.
Events which received current-year appropriations or supplemental funding from the New Mexico State Legislature are ineligible to apply for this program.