Partnership Opportunities

We believe in the concept of “strength in numbers.” As such, the department continuously and aggressively sets up partnership opportunities for the industry to assist in maximizing the tourism products around the state. Help us help you by partnering up whenever and wherever possible.

Holiday Roundup


What: "Ten Tips for the Best New Mexico Holiday Ever"


The holidays are magical in New Mexico, but with so much going on it can be easy for a visitor to get lost in planning. We're compiling a list of ten tips for the best holiday events and experiences in New Mexico for and national pitch, and we want to hear from you. Only the best ten tips will be included so please put some thought into it and make them good!

Example: "Cross two things off of your holiday list at once by having your Santa pictures taken at Christmas on the Pecos. Santa wanders the holiday village each evening during the event, passing out candy canes and posing for photos. You can skip the long lines at the mall and get a great seat for one of the best light shows in the state!"

Who: Email your tips (2-3 sentences) with a photo and link to

Deadline: October 31, 2017


Winter Events included in NM True Regional Advertising

Have your winter event featured in our regional/drive market media buy this season by adding it to Add your unique and travel-inspiring event to our website (make sure you include multiple photos and a detailed description), then email to let us know that your event listing is complete. Events listed on are eligible for consideration in our drive market advertising focused on events, fairs, and festivals. Need help getting your event listed? Check out our quick start guide here.

Deadline: November 15, 2017