New Mexico Tourism Department

Learn about NMTD initiatives, research, partnership opportunities, toolkits, career opportunities, partner news and information on use of the “New Mexico True” brand.

Featured Programs and Initiatives

Learn more about these featured programs, initiatives and proposals to support destinations and tourism-related businesses and organizations.

Elevated Dining at Balloon Fiesta Museum

Volunteer with NMTD

Volunteer with NMTD for the 50th Albuquerque International Balloon Fiesta.

Rural Pathway Program

The Rural Pathway Program provides technical assistance, tools, resources, and support to tourism…

Digital Optimization for Independent Hotels

Technical support to improve digital performance for NM independent hotels.

Tourism Economy Indicators

This tourism economy indicator dashboard features recent data for visitation, hotel occupancy, workforce, inflation, and other key indicators.

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Other NMTD Programs

Take a look at some of the New Mexico Tourism Department's featured programs that can help your destination or business grow New Mexico's economy through tourism.

Group Event Venue Program

Receive group event and convention referrals for RFPs directly from NMTD.

Earned Media Cooperative Program

Through this program, you can work with NMTD to meet your earned media goals.

Clean & Beautiful

Work with NMTD to clean and beautify your community.

Learn about NMTD initiatives, research, partnership opportunities, toolkits, career opportunities, partner news and information on use of the “New Mexico True” brand.

Featured Programs and Initiatives

Volunteer with NMTD

Rural Pathway Program

Digital Optimization for Independent Hotels

Tourism Economy Indicators

Other NMTD Programs

Group Event Venue Program

Earned Media Cooperative Program

Clean & Beautiful

Popular Links

Toolkits

Research & Reports

Grant Programs

Become True Certified

Department Contacts

Add Your Business or Event