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Upcoming Events
The Tourism Department organizes, hosts and participates in a variety of events to engage the industry, share the #NewMexicoTrue brand and educate its partners. From how-to webinars to Tourism Commission meetings, presentations, and “True Tours,” the department prides itself on involvement and activation.
WEBISODE: HOW TO MAXIMIZE VISITATION WITH HISPANIC HERITAGE
August 23, 2018 at 10:00 a.m. - 11:00 a.m
Hispanic travel is the fastest growing demographic in the US, in general and in the travel market. U.S. Hispanics represent more than $56 billion in leisure travel annually, and have a desire to learn more about their heritage. New Mexico is full of the destinations, experiences and culture that not only Hispanic travelers seek, but the venturesome traveler with a thirst for authenticity. Hispanic Heritage Month is right around the corner (September 15 – October 15) and the Tourism Department is celebrating our rich and diverse cultural heritage with a PR campaign in our drive and fly markets. The department wants to highlight Hispanic heritage assets in your region to increase visitation to our great state. Learn how you can join in the Tourism Department’s efforts and increase visitation to your destination during and after Hispanic Heritage Month.
NORTHEAST REGIONAL MARKETING BOARD QUARTERLY MEETING
September 4, 2018 from 11:00 a.m. - 1:00 p.m. at Philmont Scout Ranch (47 Caballo Rd, Cimarron, NM)
NORTH CENTRAL REGIONAL MARKETING BOARD QUARTERLY MEETING
September 6, 2018 from 10:00 a.m. - 12:00 p.m. at New Mexico Tourism Department (491 Old Santa Fe Trail, Santa Fe, NM)
FARMINGTON TRUE TOUR
September 13-14, 2018
The Tourism Department staff will visit Farmington to learn about the attractions and points of interest that are important to the community, then provide insight and feedback to local tourism stakeholders on how they can work with New Mexico True. A public meeting will be held Friday, September 14, 2018 to review opportunities for collaboration with tourism partners and learn about leveraging the New Mexico True brand. Time and location TBD.
"HOW TO" WEBISODE
September 20, 2018 at 10:00 a.m. - 11:00 a.m
HARDING COUNTY TRUE TOUR
October 2018
The Tourism Department staff will visit Harding County to learn about the attractions and points of interest that are important to the community, then provide insight and feedback to local tourism stakeholders on how they can work with New Mexico True. A public meeting will be held to review opportunities for collaboration with tourism partners and learn about leveraging the New Mexico True brand. Date, time and location TBD.
BELEN TRUE TOUR
November 8-9, 2018
The Tourism Department staff will visit Belen and surrounding communities to learn about the attractions and points of interest that are important to the community, then provide insight and feedback to local tourism stakeholders on how they can work with New Mexico True. A public meeting will be held to review opportunities for collaboration with tourism partners and learn about leveraging the New Mexico True brand. Date, time and location TBD.
SOUTHWEST REGIONAL MARKETING BOARD MEETING
November 30, 2018 from 10:00am to Noon at the Sierra del Rio Golf Course (101 Clubhouse Rd, Elephant Butte, NM)
CARLSBAD TRUE TOUR
December 6-7, 2018
The Tourism Department staff will visit Belen and surrounding communities to learn about the attractions and points of interest that are important to the community, then provide insight and feedback to local tourism stakeholders on how they can work with New Mexico True. A public meeting will be held to review opportunities for collaboration with tourism partners and learn about leveraging the New Mexico True brand. Date, time and location TBD.
SOUTHEAST REGIONAL MARKETING BOARD MEETING
December 5, 2018 - Location and Time: TBD
Adventure That Feeds the Soul
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