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Marketing Communications Specialist
We’re looking for a person who can manage the voice of the New Mexico Tourism Department. The person who fills this position will manage the bulk of the marketing team’s external communications, which fall into three main buckets: social media, email marketing, and site copy.
NMTD’s editor will spend about 30% of his or her time managing the social media accounts for the department. This includes a regular posting schedule dictated by analytics and best practices, monitoring social conversation, and providing customer service to locals and travelers alike. The job will require about 30% attention to creating an email marketing schedule as well as a strategy for frequency and audience. The final 40% of this job is dedicated to improving and editing existing site copy, as well as writing original pieces as dictated by marketing and public relations priorities.