FY20 Cooperative Marketing & Advertising program (CoOp) grant cycle is now open! 

Eligible municipalities, counties, tribal governments and tourism-related IRS non-profit organizations are encouraged to apply for matching dollars through both the Media Menu Plan (MMP) and Flex programs designed to grow your local and New Mexico’s greater tourism economy.  The New Mexico True CoOp team has a renewed commitment to SERVE you & SIMPLIFY the program based on your feedback!  There are 3 ways to learn more and get assistance to build your CoOp application during the month of April:

CoOp Community Conversations:  Attend a session near you (April 18-25) to learn more and have your questions answered.

CoOp Media Consult:  Make an appointment to meet with our CoOp media experts to discuss and identify MMP options that best fit your destination’s specific objectives and budget.  Appointments available in-person at the Governor’s Conference on Tourism Apr 29 - May 1 or via phone for those unable to attend.

CoOp Concierge: Make an appointment to get personalized, technical assistance with the application process and Opt-In workbook, either in person at the Governor’s Conference or via phone/screen share.

Applications are due May 6.  For full details, visit NMTrueCoOp.org