The New Year will soon be here and so will our next fiscal year’s Cooperative Marketing Grant Program! Don’t miss these key dates to ensure you have an opportunity to put New Mexico True to work for you*: 

January 28 - Breakout Session at the New Mexico Hospitality Association’s TRENDS Conference in Santa Fe - Get a first look at news and improvements for the FY20 CoOp Program and learn best practices from the current year's program. If you plan to apply for a Cooperative Marketing grant in the coming year, mark your calendar for this must see event.

March 5 - MANDATORY Webinar & Grant Cycle Opens - All prospective grant applicants and related parties, plan to join us for this webinar as we roll out next fiscal year’s program highlights and application process for both the Media Menu Program (MMP) and Flex grants. Click HERE to ensure you receive important announcements including invitations to register.

Advertising Agencies and Creative Resources - Plan to attend the TRENDS breakout session and upcoming webinars if you’re currently working with any of our partners. Know some talented people who would like to work with New Mexico True partners and design great ads? Click HERE to be considered for our FY20 Qualified Resource Directory.

Visit our Industry Partners website for more information about the New Mexico Tourism Department’s Cooperative Marketing Grant Program. Address any lingering questions by emailing our CoOp Team.

*Eligible entities include counties, municipalities, tribal governments and non-profit organizations representing tourism-related destinations, attractions and events.