We Are Proud New Mexicans.

For centuries we have made our living from the land, herding cattle, growing pecans and creating magnificent pieces of pottery and jewelry. It hasn’t been easy but we continue to beat the odds, practicing the traditional while also evolving our art, culture and cuisine and infusing it into everything we do. We value our ranching and farming neighbors, our artists and artisans, and sustain their livelihoods by buying authentic products. Each of our New Mexico True Certified partners has a unique story to share. Learn more about their families and their roots, why they do what they do and how their products maintain the integrity of our state. Support New Mexicans. Buy authentic. Buy local. Buy New Mexico True Certified.

Wings of Enchantment

Wings of Enchantment

What started as a family foraging activity has since turned into an educational and wildlife resource. The first time Tatia Veltkamp took her two young boys to the nearby acequia to search for monarch butterfly pupae and caterpillars on milkweed, they barely knew what neither the plant nor the insect looked like. Fast forward: Tatia’s family discovered the importance of Monarch butterflies to our ecosystem, their alarming decline and the precarious situation we’re all in because of it.

For nearly a decade, the Veltkamp’s Wings of Enchantment Butterfly Farm has promoted awareness of the butterfly life cycle, habitat, and environmental relevance. The family raises these orange and black beauties of the butterfly world for education, exhibits, and memorable release during special occasions. The farm hosts educational programs and Tatia has worked with various groups to study the migration patterns and restore Monarch in the Southwest.

Shop for a Life Cycle Kit or plan your visit at WingsofEnchantment.com.

Sandia Pet Products

Sandia Pet Products

A woman, a sewing machine, and a love of animals, Sandra Alexander started Sandia Pet Products nearly 30 years ago. Back then, she did all the designing, sewing, selling, and deliveries. Her commitment to provide unique, quality products at great prices are what initially made her popular with local shops and groomers of Albuquerque. Customers were rewarded with a wide variety of styles, colors, and trim patterns for collars, harnesses, and leashes, allowing their independent shops a competitive advantage over national chain stores.

As the company grew to encompass national and international accounts, the emphasis on color, pattern, and style variety remained unchanged. Sandra’s offerings have expanded to include ferret products (yes, ferrets!), portable water bottles for outdoor enthusiasts, and specialty collars and leashes for cats and dogs of all ages and size.

Despite its growth, Sandia remains committed to the independent shop owners and Sandra’s day-to-day involvement ensures her business does not compromise on the quality or service that bred its success. Of course, it goes without saying, her love of animals is the tender underbelly of everything she does and makes for her fellow pet lovers. Shop for Sandia Pet Products (like ferret collars!) online at SandiaPet.com.

Jonna James Fine Art

Jonna James Fine Art

Jonna James comes from a long line of artists and, influenced by her family, has always been involved in the arts. Painting creative forms in vibrant colors, she combines intricate detail with imaginative whimsy. Jonna’s unique style is influenced by the joy and happiness she feels when creating beautiful pieces for fellow animal loving art collectors. Readers won’t be surprised to learn that our featured artist has a history in both graphic design and landscape architecture since at least some of her painting seem to impart a feeling of digital art colliding with bucolic America. Her work has been shown in galleries from Oklahoma to California and currently adorns the walls of the Corrales Bosque Gallery in Corrales, New Mexico. Peek at Jonna’s new work and contact her for your commission at JonnaJamesArtist.com.