The Clovis/Curry County Chamber of Commerce invites you to visit Clovis! A tight-knit community, with a rich musical heritage, Clovis Rocks! Clovis’ musical ties date back to the days of rock & roll. The "Clovis Sound," made popular by such greats as Buddy Holly and Roy Orbison, was created and recorded in Clovis at the Norman Petty 7th Street Studio. Clovis native Norman Petty is known throughout the world as a recording pioneer and genius whose reputation has given Clovis and New Mexico an international stature. Petty co-wrote songs with, produced, recorded and managed the career of Buddy Holly. Every June the community comes together, along with fans from across the world, to celebrate their musical roots at the Draggin' Main Clovis Music Festival. The City of Clovis proudly embraces their musical heritage, and encourages you to come see why Clovis Rocks!